AWS or Azure or Google Cloud

AWS or Azure or Google Cloud: Which Cloud Service Will Serve You Right

If you are reading this, chances are that your business has finally decided to shift to the cloud.

If you are reading this, chances are that your business has finally decided to shift to the cloud. We won’t say you are late because there are so many businesses out there still reluctant to migrate to possibly the only technology that can assuredly secure their future – the cloud.

Stats show that organizations that have already invested in the cloud is likely to increase their use of it in the next few years.

Last year, Forbes forecasted that 80% of all IT budget would be spent on cloud solutions by the summer of 2018.

Though the present stats aren’t out yet, we suppose it’s safe to assume that Forbes was right for such is the momentum of the cloud today.

Though companies have generally seen a lot of blog posts and articles about the benefits of the cloud, they still might find it challenging to determine what cloud service they should use in their organization. For many organizations, this choice comes down to three of the biggest cloud platforms in the world – Microsoft Azure, Amazon Web Services, and the Google Cloud Platform.

Comparing the three to find the best of the bunch is rather pointless. All three are popular and widely adopted for more than one reason. They all have their fair share of pros and cons. The truth is that it’s the organization that needs to choose the right kind of cloud service that matches their business strategy and goals.

To make it easier for you, this blog will explore the characteristics of these 3 cloud platforms.

But before we begin, here are a few things to keep in mind.

The cloud provider should understand your business and its objectives – The cloud service provider that’s right for you should understand your business, its objectives, and what it aims to achieve with the cloud.

Your current architecture – Your business architecture should be compatible with your cloud provider’s. Their architecture needs to be integrated into your workflows. So compatibility should be given top priority. For instance, if your business already uses Microsoft tools, Microsoft Azure is the way to go. At the end of the day, you want seamless, hassle-free integration.

Data center locations – This factor is important if the app your business is going to host on the cloud is sensitive when it comes to data centers and their locations. For a great user experience, the geographical location of the data center hosting the app is pivotal especially if the business has branches across the globe. Your service provider should have data centers in various locations that are far from each other ideally.

With that, let’s get down to the main topic at hand starting with…

Compute services

Microsoft Azure – Azure is widely preferred for its ‘Virtual Machines’ service. Its key offers include excellent security, an array of hybrid cloud capabilities, and support for Windows Server, IBM, Oracle, SAP, Linux, and SQL Server. Azure also features instances optimized for AI & ML.

AWS – AWS’ main service is the Elastic Compute Cloud with a plethora of options including auto-scaling, Windows & Linux support, high-performance computing, bare metal instances etc. AWS’s container services support Docker and Kubernetes as well as the Fargate service.

Google Cloud – Though Google Cloud’s compute services don’t come close to its two biggest competitors, its Compute Engine is still turning heads with its support for Windows and Linux, pre-defined/custom machine types, and per-second billing. Google’s role in the Kubernetes project and considering the fact that Kubernetes adoption is increasing rapidly gives the Google Cloud an edge over others when it comes to container deployment.

Cloud tools

Microsoft Azure – Microsoft’s heavy investment in AI reflects on Azure as the platform provides impressive machine learning and bot services. Other major Azure cognitive services include Text Analytics API, Computer vision API, Face API, Custom vision API etc. Azure also offers various analytics and management services for IoT.

AWS – AWS competes with acclaimed services like the Lex conversational interface for Alexa, Greengrass IoT messaging service, SageMaker service for ML, Lambda serverless computing service etc. Amazon also unveiled AI-related services like DeepLens and Gluon.

Google Cloud – The services and tools for Google Cloud seem to mainly focus on AI and ML. We can also assume that since Google developed TensorFlow – a huge open source library to develop ML apps, the Google Cloud has a slight edge over its rivals when it comes to AI and ML. Other great features include natural-language APIs, translation APIs, speech APIs, IoT services etc.

Making the choice

Though all three are dominant in the cloud services industry, Google Cloud still seems to be trailing behind the other two. But the tech giant’s partnership with Cisco, the company’s hefty investment in cloud-computing services, and focus on machine learning may give the Google Cloud more traction very soon.

Microsoft Azure, on the other hand, initially lagged behind AWS but is now considered the most dominant cloud service provider in the world. If your business relies on Microsoft platforms and tools, it’s going to pair well with Azure. But Azure’s focus on Microsoft’s own Windows puts Linux on the backseat despite Azure’s compatibility with the open source OS. So if your business is associated with Linux, DevOps, or bare metal, Azure may not be a safe bet.

This leaves us with AWS. With its massive scale and a broad array of services and tools, AWS can easily give Azure a run for their money. Though Microsoft’s efforts are starting to pay off catapulting Azure to new heights, AWS is consistently growing every year. However, if your business is looking for a personal relationship with your cloud provider and expecting an attentive service, you may find AWS disappointing. Amazon’s massive size itself makes offering such a service practically impossible.

Conclusion

These providers can help your business with pretty much every type of digital service it needs to stay ahead of the curve in today’s dynamic market conditions. If you think these providers don’t match your business objectives, you can still seek assistance from smaller boutique cloud providers. The bottom-line is that modern businesses are going to need the cloud backing them to efficiently adapt to a technologically advanced future.  If you require assistance regarding cloud adoption and migration, the experts here at AOT can help make it easier for you. Give us a ring to learn more.

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