Digital disruption is what enterprises and technology companies are looking forward to in this age. It’s a welcome change by many organizations – a major shift in something that’s already working bringing with it a multitude of new opportunities and increased growth potential for businesses. Though the term is overused, its impact is real.

Take Uber for instance.

Uber is a digital service that disrupted the taxi industry and changed the way people operate when it comes to commute. The concept was fresh and the impact was huge.

But like every other technology or trend that garners a lot of attention, the idea of digital disruption is also surrounded by myths. These myths impede innovation by giving enterprises false hopes or deterring them completely from ever attempting to achieve disruption. That’s why it’s important to investigate these myths and understand the reality behind them instead of bluntly dismissing them and leaving digital disruption out of a brand’s growth strategy.

Here are a few of the most serious myths surrounding digital disruption.

Disruption is actually a bad scenario

The word disruption itself carries a negative vibe. When people hear the word, they tend to have negative thoughts. But disruption being a bad scenario is still a myth though. Anything that’s disruptive will have both positive and negative effects. It can be a threat to one enterprise and an opportunity to a different one. The bottom line is that disruption is good for a lot of enterprises. The trick is to figure out how to be one of those enterprises for whom disruption will appear as an opportunity.

If it’s a change, it’s disruption

Many organizations have a misconception that any change in an organization brought forth by technology or a change in culture can be termed as disruption. In reality, digital disruption is a significant, fundamental long-term shift in a system and not simply a change. Disruption may be enabled just by the existence of a technology or a trend. It’s a long-term effect which demands enterprises to devise a strategy to thrive in a post-disruption ecosystem.

The benefits of disruption are only for digital giants

This myth exists partly because of the huge publicity that corporate giants obtain for their contributions to technological advancements. There’s a public perception that companies like Google, Amazon etc. are the only disruptors in the game. These companies are often the first to achieve disruption which sets off a chain reaction of secondary effects that impact thousands of SMBs and large enterprises. They simply don’t get publicized much.

Hyped technologies are the most disruptive

This is probably the most widely believed myth surrounding disruption. Many organizations believe that hyped technologies are the most disruptive. For instance, blockchain and AI have been turning a lot of heads for the last couple of years. Companies have started seeing them as highly disruptive technologies.

Contrary to this, in reality, for a technology to be disruptive it has to be a mainstream favorite; widely adopted across the globe and with a number of secondary effects. AI and blockchain aren’t quite there yet.

Conclusion

Without some form of digital disruption, it won’t be easy for organizations to keep up their pace in the coming times. The digital landscape is undergoing dynamic transformations as more technologies keep popping up every year.

To seize the opportunities that disruptive technologies present, you will need powerful digital solutions tailored to complement your business goals. And when it comes to those kind of solutions, AOT is a proven expert. Drop us a message to see how we can help you leverage disruptive tech effectively.

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The role of technology in 21st century is indubitably large enough to influence people’s livelihood and their day-to-day activities. Everything from mobile devices to desktops, tablets, smart refrigerators, and microwaves collectively emphasize how technology in various forms is reshaping the world continuously. This vast expansiveness of technology also generates tremendous amounts of data.

On a daily basis, close to 3 quintillion bytes of data are generated globally. As mobile and other hyped technologies like the Internet of Things gain more momentum, even more data will be generated. Organizations aiming to stay ahead of the curve in a tech-dominated world looks at all these data to unlock the secrets that would help them achieve their full potential. This may sound like a sci-fi/fantasy movie plot, but this is where data stand today in the world – massive sets of random information that hide within them invaluable insights.

Getting the most out of the data an organization generates require the right tools to clean, prepare, merge, and analyze the data efficiently.

That said, here are a few great data analytics tools that organizations can take advantage of this year.

Clicktale

For web analytics today, enterprises rely on Google Analytics, considered to be the best web analytics solution available. Clicktale is basically an emerging rival to Google Analytics. The platform offers behavioral analysis and a multitude of optimization features and tools designed to help enterprises augment their websites.

Oribi

A powerful yet easy-to-use analytics solution, Oribi allows organizations to track their website visitors’ flow. The solution shows how new visitors surf the website and how visitors interact with the various content on the website. Oribi is also capable of tracking specific goals by content type which includes everything from social media to videos and blog posts. It can also assess metrics like downloads, signups, unique views etc.

The main highlight however is Oribi’s ‘smart suggestion’ engine which identifies website visitor flow patterns and recommends ‘events’ based on the identified patterns. The tool requires no manual setup to track micro-conversions unlike its most other rivals.

Kissmetrics

Data aren’t used simply to improve operational performance of an organization and make informed decisions alone. Data drive modern marketing efforts as well. Kissmetrics is the brainchild of marketing expert Neil Patel, offering a feature-rich analytics solution that helps organizations devise better marketing strategies and improve customer engagement. The solution easily integrates with many popular tools and provides a deep marketing funnel-based analytics.

SEMRush

As its name suggests, SEMRush is a very popular online marketing suite offering analytics tools specializing in search. SEMRush includes tools that will aid search engine optimizers in performing audits and developing better keyword and SEO strategies.

In addition, SEMRush also makes it possible for organizations to assess the status and success of their paid search campaigns with respect to the organic keyword performance. One of the most useful features of the suite is that it offers analytics for any site on the web which means competitor analysis is much easier.

Though understanding your company’s data is important to thrive in today’s dynamic market conditions, it’s never easy to find the right tool for the job. When that’s the case, a feasible approach is to build a powerful, bespoke analytics solution from scratch – one that can handle big data the right way. If you are seeking such a solution, AOT can give it to you. Drop us your queries on data analytics to hear back from our experts.

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Developing custom enterprise web applications with select features used to be a pretty heavy investment a decade ago. In addition, getting the software’s user experience right demanded considerable amount of time and money. Not many organizations were willing to make such an investment. But over the years, mostly due to technological advancements, the software industry underwent a revolutionary transformation.

Now any organization can get a bespoke enterprise-grade web application developed with all the right features after choosing the most fitting technologies. Among all those technologies, the most popular would be Microsoft’s ASP.NET – a cross-platform framework resulting from a combination of an MVC structure and a Web API. Its latest iteration, the ASP.NET Core 2.1, features support for real-time web applications and comes with a number of great features that facilitate faster and more secure web development. Above all that, ASP.NET is open source.

Here are a few of those features that reinforce ASP.NET Core 2.1’s value when it comes to web app development today.

HTTPClientFactory

Working with HTTPClient in production software is not an easy task for developers. But with HTTPClientFactory, it will be much easier for them to create and register HTTPClient instances. The instances can be added as a service and operated on via the HTTPClientFactory interface. This is a pretty straightforward feature that hastens the development of larger applications without compromising any important aspect.

The SignalR Library

SignalR is ASP.NET Core 2.1’s open source library that aids developers in adding real-time web functionality to web applications. SignalR comes with APIs for Remote Procedure Calls (RPC) creation, connections grouping, authorization, connection management etc. It also enables bi-directional communication between the client and the server.

HTTPS

The ASP.NET Core 2.1 comes with HTTPS set as default thus streamlining the HTTPS settings in production. The SDK will prompt developers to add installed certificates to the machine’s trusted certificate root. HTTPS will then work seamlessly while debugging is managed locally.

Razor UI Class Library

Like the name suggests, the Razor UI class library is present in ASP.NET Core 2.1 to improve the User Interface in reusable class libraries. By incorporating Razor based UI in a library, the developers will be able to share it across multiple projects essentially making the development easier and hassle-free. For faster app launch, the Core 2.1 looks over the integration of Razor compilation with build processes.

GDPR Compliance

Modern websites should be equipped to handle a large amount of data which makes safeguarding visitors’ privacy a top priority for website/web app owners and developers. ASP.NET Core 2.1 was evidently designed with a focus on privacy requirements. With the framework, it is easier to ensure GDPR compliance enabling visitors to examine, edit, or delete their data from the web application.

Conclusion

Over the years, the software development industry was subject to a number of evolutions owing to the advent of new technologies and frameworks or refinements of the existing ones. But despite the increasing competition and changing development ecosystems, ASP.NET managed to retain its dominance in the sector. ASP.NET Core 2.1 again emphasizes that the popular Microsoft framework won’t be surpassed any time soon.

Thinking of utilizing a powerful ASP.NET application for your organization? Get in touch with the ASP.NET experts at AOT to understand everything about custom ASP.NET applications.

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Virtual Reality (VR) isn’t something people started to hear only recently. Tech-savvy people has been aware of its existence for decades. It sounded like a sci-fi concept back in the day – something that lets people explore an artificial reality. And it stayed dormant for years until just a couple of years ago when technological advancements revitalized VR.

Increasing interest

Thanks to the advent of VR gadgets like the Oculus Rift and HTC Vive, the Virtual Reality technology is now generating a lot of buzz, also catching the attention of businesses that are looking for innovative ways to interact with potential customers and give them a great shopping experience. Despite its potential, VR is still not quite there yet. The present VR-powered User Experience isn’t compelling enough for the public to widely embrace the technology.

When Project Oculus Rift started as a Kickstarter campaign in 2012, it raised over $2 million emphasizing the public interest in VR. The Oculus Rift became successful soon and was acquired by Facebook for $2 billion in 2014. Now there are even more VR gadgets with more reasonable price tags. Still, public adoption has been slow.

Why?

What is it about VR that rouses people’s interest in it but still is incapable of enticing people to adopt it?

This blog explores a few challenges that are holding back the VR industry’s growth.

Meeting consumer expectations

VR has apparently become too big for its own good. In 2018, a few tech experts noted that VR innovation is slowly losing its momentum while the public’s expectations grow. The fictional depictions of VR, the hype surrounding its potential, and the investments it attract have collectively contributed to increasing the public’s expectations of VR. They want perfect VR devices now which is unrealistic for VR companies.

If the UX doesn’t look very appealing or if the VR device isn’t comfortable to wear, consumers won’t be willing to spend considerable money on VR at all for a while. VR experts still need to make way for further advancements if VR is to be fully ready for the world today.

User-friendliness of VR hardware

Many VR headsets are commercially available today. But consumers may find the hardware quite uncomfortable. These VR headsets are bulky and mostly aren’t fit to be worn comfortably for longer than a couple of minutes. If the headset is comfortable, it’s likely at the cost of certain good design aspects. In a nutshell, we don’t have a perfectly comfortable VR headset yet with the best audio-visual immersion that VR promises.

A few VR gaming gadgets found success however. But there are reports that many gamers find them uncomfortable after using for a while. This makes getting user-friendly hardware for VR gadgets a major challenge for VR companies. Meanwhile, companies like Facebook are already working on VR gloves that would likely pair with the now Facebook-owned Oculus Rift headset. This could be an indicator that VR will likely overcome this challenge quite soon.

An intuitive UI that nails it

Once a user puts on a comfortable VR headset, they will be looking forward to the user interface expecting something appealing, intuitive, and easy to understand. It’s the UI that teaches the user how to interact with the VR program. This means the audio and visual quality should meet the high expectations of the users in order to impress them. That right there is the challenge. It will take a while before VR reaches that point where the audio and visual quality bridges the gap between reality and virtual reality.

Good content

Great VR hardware and an intuitive UI are key components of a VR system. If a VR company possesses these two attributes, they will be faced with the challenge of combining these attributes for a wider range of applications that will contribute to a broader acceptance of VR technology.

As of now, VR shines best in the gaming industry. A number of VR games gained great praise last year but that’s about it. Though there are a few emerging use cases, VR still doesn’t have an application that will make it essential for both consumers and businesses. Figuring out the right VR content is a challenge alright. But from where things stand now, it’s highly likely that we will see better, more convincing use cases of VR this year coupled with some killer content that will drive VR adoption significantly.

Are you thinking about leveraging VR to improve how your business communicates with your customers and prospects? We can build you a proper VR application to do that and more. Get in touch with us to learn more about AOT’s VR app development expertise.

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If your business did a fair amount of research on app development and app development solutions, you may have heard of RMADs. RMADs or Rapid Mobile App Development solutions claim to be code-free alternatives to creating original mobile apps. They often feature a drag-and-drop interface allowing users to easily develop mobile apps by dragging and dropping things they want that the RMAD provides.

The highlight is that RMAD is a quite fast, code-free approach to building apps. The catch is that it’s not easy to create a truly custom app with RMAD.

That said, there are businesses that rely on RMAD under certain specific circumstances. Most of those businesses are unaware of the major limitations of RMAD, and see it as an easy way to get functioning apps that can potentially serve their purpose.

This blog lists a few major constraints of Rapid Mobile App Development so businesses thinking of going for it can make informed decisions.

No expert opinion

With RMAD, putting together an app interface is a cakewalk. All it takes is an in-house team and some time to build an entire app. However, businesses should make sure that their in-house team for RMAD has the expertise required to completely develop an app.

Compared to RMAD, hiring a professional app developer would cost more. But doing it yourself means the app’s design and functions will reflect only your own expertise and knowledge. Unless your team is well aware of the latest UI/UX design trends and development practices, your rapidly-developed app would simply be a technology that most likely won’t make a difference to your organization’s progression towards the digital economy.

Professional developers come with a boatload of experience and knowledge taking various factors influencing app development into account including competition, best niche UX elements, best on-demand features and trends etc.

Limited branding customizability

People spend a lot of time on their mobile devices which emphasizes why businesses should brand their services on mobile to make the best first impression and cultivate app user base. This requires a lot of customization where the app is essentially given a facelift to reflect the brand it represents.

If you are relying on RMAD, customizing the app to meet your branding standards won’t be easy. Limited customizability and limited control over design and functionality are what you get for a faster, low-cost app development approach. You may also find that the app doesn’t meet the graphics standards of your other assets like, for instance, your website.

Inefficient integrations

The best enterprise-grade mobile apps seamlessly integrate with various other platforms that a business uses. That’s why mobile apps offer many great functionalities – properly registering the email addresses provided by users, reflecting the purchases made on the business’ online store automatically, communicating with other platforms of the business etc.

When building an app with RMAD, you may not have access to the backend which means you likely won’t know how the app will interact with other systems of your business. We are not saying that all RMAD platforms are alike. Some of them may fail to integrate well with your existing infrastructure.

Lack of control over security

Apps built with RMAD solutions may not grant you full control over privacy settings and security configurations. RMAD platforms, though quite fast to use, may not always be intuitive as they claim to be and may compromise app security parameters.

For a business, storing and safeguarding the app users’ confidential data that they willingly entered into the app takes top priority. If the ‘rapidly-developed’ app doesn’t provide full control over the security mechanisms, there could exist a number of unaddressed security holes that pose a risk to the confidential data that the app is expected to handle.

Even if a secure RMAD platform is used, you still may not have full control over bugs and security patches, and will likely miss security vulnerabilities that can be easily exploited. One good solution would be to seek services from a reputed cloud-based data holding center. Or you can simply hire a professional app development team that can give you better control over app security measures and keep your app’s security regularly updated.

Conclusion

RMAD is a quick solution for faster procurement of a functioning mobile app. But it is not a great choice for businesses that require a number of apps to perform various different functions. You should know by now that there are tradeoffs. And these tradeoffs could hurt your business in its journey through a highly competitive market. Going for a professional app development team minimizes tradeoffs like this albeit at a slightly bigger investment.

If you are looking for budget-friendly app development, you are in the right place. Get in touch with us to know the kind of app we can build for you.

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